First rate phone and computer store. This place was packed. The employees were great and willing to help. Make sure you wear your mask!

The Apple Store at The Summit is a great place. The staff is really friendly and very helpful. They have every Apple product that you could want. The staff is knowledgeable and willing to help you with your problems or concerns. Please be aware that you could have to wait two hours or more to get helped. We bought our last phones here.

Very good service from the employees of Apple the Summit they treated me very well when I went to buy my new iPhone 13 pro. I would like to mention the person who attended me but I no longer remember his name. but good, very kind

I had a terrible experience last night with an extremely rude employee. Back story.. after a couple replacement phones I couldn’t get my Apple Watch connected. The Apple Support App said I would have to come into the store. I came in last night about 7:30pm. A young, friendly gentleman was helping me but couldn’t get my issues resolved. A seemingly more tenured lady employee came over to offer support. We troubleshooted the issue for 20 minutes or so before she asked me where I got the watch, told me I was lying about where I got it, told me it was locked to an account, treated me like a thief, was extremely rude and unprofessional ultimately kicking me out of the store after keeping me for an hour with a still unresolved issue feeling disgraced. Very disappointed.

A group of jealous team with poor knowledge and sales . Recommend android after today !! Waiting for 30 minutes till they finish their talking to each other only The summit location ! Others are great !

Got in and out super efficiently and fixed the issue I had with manner and class. Also, shout-out Jeffery, super sick dude and great conversation.

They were pretty busy but the staff was super friendly and helpful and I was in and out with my issue resolved in under 10 minutes!

If you want to spend hundreds on protection plans for them to do everything in their power NOT to fix your device, go here. If you want them to do $800 worth of repairs to an $800 phone instead of swapping it out and make you miss a full day of work, go here. Even the texting apple service said I should have refused to leave the store. Absolute joke. I’ve got screen shots the Apple Store LOVED.

Our family has 3 AirPods all with the same issue. One of the ear pieces don’t work. I made a appointment but was told they can’t help me with all 3. I have to make appointments for each device. With the exact same issue. They state they are too busy. As I walk out the door, 5 associates are just standing around helping no one.

They were great! It was a Sunday and they were so busy but they got us in, taken care of and on our way much faster than I wold have ever imagined they could have. Everyone was extremely helpful and friendly

Horrible Place, very rude, I was harassed buy an employee and a summit rent a cop because of my refusal to wear a mask due to the fact I cant breath through it, I voiced my problem and concerns to the employee, I felt like I was being harassed and not listen to because of my medical reasons. They violated my medical rights.

We went in for my sons iphone. We had great service and was waited on at our appointment time. The staff was very professional and we were in and out in about 20 mins. Im on a cane now and they even brought me a chair, I really appreciate that. I highly recommend this store. Thanks Genius Bar.

Jeffrey and Taj were so helpful in explaining things to my 87 year old mom. Theres so much to know and they listened to her questions!

I love Apple Products. The Apple Store at the Summit used to be much better. They won’t let you into the store without an appointment despite being summertime and everything else open.I have had the manager speak rudely to me in the past. I believe this store needs to be better managed. Some of the employees are better then others. Usually if u can get an appt at the genus bar they are awesome.I brought a broken Mac in once and they told me to buy a new one instead of fixing mine. This is noted in other reviews as well.Someone from corporate should come in there and find a new manager. If employees are rude it is generally coming from the top.

Came to purchase iPhone at 8:14 pm and they locked the door and wouldnt let me pay for a phone, website says closes at 9pm, guess yall dont want to make a sale

Courtney in the Genius Bar was so patient and helped explain all of our options! Great experience! Took her time with us even though the store was very busy.

Friendly, fast service! I was skeptical that it would go as easy as it did. I was proven wrong and Im very satisfied with the quality of customer service provided at this Apple store.

Took my computer to be serviced and Apple store employees told me that my warranty was no longer valid due to water damage (of which I have no knowledge). They informed me that it would cost upwards of $1000 to fix my laptop and suggested that instead of fixing the issue, I should purchase an entirely new one for a similar price. A local third party service provider fixed my laptop for $50 two days later.About a year prior, the exact same scenario occurred with my iPhone.Long story short, dont get scammed into buying a new product by this store and their employees, and take your Apple products ANYWHERE else.

Great selection if you like everything Apple. They sell iPhones, iPads, Macs, HomePod mini, AirPods, Apple TV 4K, and Apple Watch etc. They also have exclusive items only at Apple. Nothing goes on sale price hardly ever which is the reason for 4 not 5 star as you can get it cheaper at bestbuy most of the time. But Apple has the environment for learning about their products and experience it in person is the main difference. Great customer service too.

Really nice Apple store. It’s always fun to visit whenever I am in town

Wonderful Genius Bar staff. Employee who helped repair my computer was so kind, patient, and went above and beyond to get my laptop repaired and back to me as soon as possible. I did not catch his name, but I do hope he knows how appreciated he is. Apple needs more employees like him!

Bill - one of the tech support guys was BEYOND helpful, knowledgeable, and friendly. If everybody I ever deal with in technology is like him I’ll never have an issue.

So came to the store to get my phone replaced bc it was broken and they ordered me a new phone. So when I came to pick up the phone they had already gotten rid of it. That’s my fault bc I showed up later than I was supposed to so I made an appointment and when I came to replace my phone they didn’t order a new one. The staff isn’t helpful at all neither is the manager. Never coming here again. Can’t even walk in without a mask as of 08/11/21. I’ve taken 3 days off work and still don’t have a replacement for my broken phone

Went in at 3:30 to get my phone fixed (I have apple care). They told me I could change my phone out and they would send my phone to be fixed . Instead what they did was take my phone to the back and could not fix it. I did not get a replacement phone until 7:30 . My SIM card is still not working. They gave me a loaner phone (iPhone 8) I have an iPhone X . They do not care about your time as a customer, this took over four hours and no one seemed to care. Please reach out to this store and help them

Genius Bill saved my sanity today by fixing my frozen iPhone 11 Pro. I drove 2 1/2 hours to this Apple store (and back) and it was totally worth it! Thank you, Bill!!!

They are VERY SLOW and ineficient, they day they are busy, but there is always 3 to 4 geniuses standing around just chit chatting..

Great services love how they were super patient and friendly and i loved how they explained all of our options

Scheduled an appointment today and drove an hour and half . Just to be told they didn’t have the product. 🤔 . When I made the appointment I told them what I wanted. The representative said they would order it and I can come back and pick it up when it comes in. ARE YOU SERIOUS 🧐. It may not be in next time either. So disappointed.

Quick friendly service and the issue was resolved within minutes

After a very difficult experience at AT&T, Ally was so incredibly helpful and kind. You seriously cannot ask for better employees than that.

Helpful staff and got what we needed in record time.

Yeahhh. I’ll go back to using a Motorola Razr before I step foot inside a box where people are forced to wear virus spreaders across their faces. Disgusting and unsanitary.

UPDATE: I went back and the staff was extremely nice.The Apple Specialist really don’t know what they are doing. They just sit around and talk to each other before helping a customer. My AirPod Pros got sent to the wrong address because of the Apple Specialist so now I have no AirPods that I gave them to repair. Try to avoid this store! They just bark orders at you if you aren’t wearing your mask or at the right spot. No one is friendly at all.

Decent store packed 24 7, direction were great.

My favorite store! From Columbus Mississippi to the summit for any issues with my apple products! Yes I drive that far😁

Do not use this store. I spoke to Apple Care online and the Regional Apple Office and both confirmed I could purchase a battery from an local store for self install on a legacy MacBook Pro (mid-2012 model), no longer serviced my Apple. I contact this store after the regional store confirmed they still had my battery model in stock (You cannot order legacy parts online). This store said they are unable to sell batteries, or any other components, they only perform maintenance services. I told them what the main Apple Care said and the regional office but I was told they don’t know store policy and they cannot do that.

Friendly customer service; eager to assist.

Emory was a very great help today,very professional and friendly thank you so much for your time and help you are awesome!

Horrible customer service they don’t care about their customers my phone won’t activate because manufacture defect they refuse to give me a replacement device where i have to wait 5 days I explained to them that i’m traveling in a few days if they can expedite it but they didn’t care and whats worst i asked to speak to a supervisor maybe he can help me but sadly when the supervisor showed up she was talking to me like she didn’t care about my situation and asked me if i want to Reschedule in a different day or leave it for five business days, ☹️ Sadly This will be my last time dealing with this store even if its the closest one to me 👎

Here you get your latest iPhones. Spend your money here. Everything genuine.👍🏻

Make an appointment! Apple Genius was very knowledgeable. He checked my iPhone battery; moved around some things to free up space, did an update and even drew this Senior Citizen a picture to explain the iCloud! I didn’t need the picture; but I had fun watching him draw it!

Very busy so better make an appointment

Wonderful customer service here. I went for a pick up order. Nancy was so polite and helpful helping me pick up my order and also add AppleCare to my product.

The first step is admitting you have a problem lol...and have probably 20 more devices amongst the family at home. Got help syncing all my tech finally! If you had to evacuate from a hurricane (I live on 30a) make the best of a Genius Bar close by. No matter how imperfect some aspects may be from Reading reviews I promise you if your closest store was four and a half hours away they wouldn’t matter in the least! Good service to help in a pinch!

Went there to get some beast headphone and everything is fine it’s just that the beast headphones didn’t have its charger 😅

Worst place to get an iPhone from just go to best buy instead

When it with my phone’s screen not attached, popped up. New phone about a month old. All they could focus on was the phone was bent and no way they would have sold a bent phone. They did not resolve my issues.

It’s too complicated to fix your laptop here, comparing to other locations. I had same battery problem fixed in Ann Arbor, MI within 2 hours. Birmingham location requires 3 visits, with 7-day drop off.Updates: ended up taking only one day to get my laptop fixed after dropping off

The ppl at the store have amazing customer service.But the ppl you have to call are ABSOLUTELY no hello what so ever

Had to wait regardless of making an appointment, and could not DIAGNOSE my watch under $200. Then still have what the repairs cost.

Very helpful staff at the Genius Bar. Did not get a chance to use their bathrooms so I can’t comment on that.

Super helpful. I had an issue with my MacBook. They fixed it in one day!

Apple stores are always fascinating to me. As an Android phone user its amazing to see the business model that Apple Inc utilizes. Not a lot of options, limited technology offerings, closed ecosystem ect., however the greatest thing about Apple is the tremendous customer loyalty. This particular location is small, made up of your average millennial Apple store employee but they are helpful, at least before covid but have become crazy restrictive since covid-19 you really expect by the way they treat you it would be better for them to be dressed in full hazmat suits. But as covid-19 subsides Im sure theyll return to the type of store they were. Since my entire family is all Apple users I have no choice but to frequent this store!

Takes too long, over crowded, and always trying 2push an upsale

Waa there for a repair. Had an appointment which sped up the process. The person who helped me was very friendly and I was in and out in less than 10 minutes.

I had a problem with my phone after I repaired the glass. I stood in line for a few minutes to talk to someone at the Genius Bar, but due to the long wait time, I was put on a call back list. I hung out for a few minutes after and looked at a few models of new iPhones and iPads. The store associates were really friendly and Mark specifically helped me out when comparing my old iPhone to the newer models.

The apples were to die for but everything else was boring the apples were sweat and it was awful but the apples give the 5 stars I would put 6 if I could and they had an amazing bacon sandwich with apple bread

Their employees are awesome and they attended rally fast.

I’ve never dealt with the apple store before but the sales associate who assisted me was incredibly helpful!

Spent some money today.

Its been several years since Ive bought a new phone but recently it was finally time to do so. The person who helped me was upfront about everything from features to costs.

I did everything I was supposed to do...bought my new phone online and scheduled appt go pick it up. The security guard barked orders at everyone from the bench ( he was really mean), the guy who got my phone wasnt nice, he hands me my phone and says nothing. They wont help you or answer questions. He did tell me I needed the new charging cube for my new phone. Gee thanks, jerk. Thats the service you get when you buy a new $1000 phone.

One of employee waiting on a never customer before he waiting on me I got there frist

Customer service is amazing

This store is wonderful. I have been to this location twice . I’m very hard of hearing and have hearing aids. Each employee that I talked with had an iPad and they would text questions and answers with it. So my communication with them was perfect. They also know their cellphones and can explain to you what ever you need to know . This store was packed with customers and I was still able to get in and out in less then an hour. Thanks

Cool modern environment with lots of staff to help your needs. Offers great devices and accessories and offers great classes to learn how to use their devices.

A bunch of teenage girls standing around doing nothing bothering me about my nose being covered 24/7. Great atmosphere for me to never spend money at again.

No customer service. More interested in horse playing with co workers, than honoring customers time and money.

They love telling you what to do, taking your money, and not actually helping you with anything.

Horrible way to deal with customers during covid. I think my dog could work out a better plan for picking up online orders. Get it together Apple!

Drove all the way there and was told I couldnt get help. Mind you, Apple Tier advisors sent me here. When I get back home the Tier 2 advisor stated that I had proper documentation and they were supposed to use this since the buyer was an active duty solider. He was trying to send me the PDF receipt but they denied that and said we needed the physical receipt which is hard when the solider is in another state🤦🏾 Needless to say this Iphone 12 mini hasnt been in use for almost a month. March 2nd will make it an official month.

I had a great experience last summer & they helped me out a lot

Short white guy with spiked hair was very rude . Just wanted information regarding how to make an appointment to have phone looked at because it seemed to be hacked. He stated these people have an appointment which I can understand because of COVID, but he completely ignored me and had a security come over to me. This individual needs training on customer service or needs a refresher course. ASAP

Great place very nice people

Picked up an online Express order; there were about 20 people ahead of me. The security officer directed me where to go, he was apologetic about the line, apparently it had been like that most of the day. I was literally prepared to be there at least an hour.From the moment I got into the line until I walked out of the door was ONLY 17 minutes!!! Talk about surprised!! The Apple employee was very polite and professional, he even sent me an email for my boss with information about a business account.

👎

People in the store are usually great. But dealing with apple as a whole is just not something I want to do again.

Absolutely ridiculous that you have to have a shopping session to shop here

Vary professional customer service

Extremely Awesome ❤👍😊

Everything about apple support is absolutely horrible. I sat on the phone and NEVER SPOKE TO A REAL PERSON. Despite requesting a real person MULTIPLE times. I was never connected to the store personnel which is what I actually wanted. Apple support is an entire effing nightmare.

Unorganized. Too Many People. Long Wait.

I went in to get some help fixing my Apple Watch and they are more worried about trying to sell me the newest phone or latest watch instead of trying to solve the issues I was having... their “ Genius“ bar was no help what so ever. I received more help from the online support system then they offered in store.Update: I fixed my watch (with zero help from this Apple store) it works perfectly fine now and I didn’t have to spend the money on a new watch and phone. Personally I would take the extra hour or so to drive to the store in Huntsville.

Had laptop issues. They were extremely helpful, and accommodating. Jess at the Genius Bar was extremely informative and transparent. Never felt like I was getting scammed, and was being educated at the same time. 11/10 experience. Will be making hour drive trips to use this store if I ever need to again!

Super helpful and efficient customer service

I havent received customer service this Awesome in quiet some time. JUSTIN S knowledge, kindness, speed and memory with assisting me really made and lift my day. The Apple Store have have a special gift having you on their team. I Thank you for your knowledge and humble spirit.

I went to the store after they reopened from the COVID pandemic. Overall I was very pleased with my visit. I had to come in because my iphone wouldnt turn on. They were able to fit me in even though I didnt have an appointment. Im taking a star off because the person who worked with me at the Genius bar was not too helpful. Im not even sure if he tried everything to fix my phone. The sales person who helped me purchase the new SE was extremely helpful and friendly. If I was coming in just to purchase and only interacted with her, this would be a 5 Star review. Of note they do have new policies in place: 1) Masks are required, 2) They take temps at the door, 3) they only allow a certain number of customers physically in the store the rest need to stay outside. In summary, I would return here again and recommend this apple store to my friends.

Karen was my tech. She fixed my problem quickly and gave me tips on how to prevent it from happening again.

So unhappy they are closed and making me drive 1.5 hrs away 4 days from now for an essential iPhone repair. Best Buy said it may catch on fire or explode but they can’t help.

Your service techs were very helpful and resolved my problem quickly.but did not enjoy the visit because of the natzis out front of your store. if your employee wear face masks they are protected from me, if your employee wear face mask i am protected from them. The security guards are totally unnesisary as is this politically created pandemic

I’m from Huntsville so I’ve never been to this one before until yesterday, and let me say I was blown away by the amazing friendliness and customer service i got compared to the Huntsville location at bridge street! These people actually wanted to help me and didn’t shoo me away asap like Huntsville always does. Kya was amazing and so sweet!!! I loved her friendly, positive attitude! Fred was a great helper as well! Very patient and understanding. I definitely will be back whenever I need to!

Saturday at the apple store my genius bar expectations were low. Jerrick was so kind and patient with my issue. My sons phone visited the magical team in the back and pick up was quick and easy!

Great customer service, set me up with a genius appointment amidst Christmas rush within 5 minutes to fix one broken AirPod that was under warranty and instead of making mail it of they replaced both. I was so pleased with the service to follow as well and ended up walking out with with a plan to come back in a week to purchase 2 new iPhone 11 pros through them rather than my service provider because not only was the deal better but the service from the people was to. Kudos to the Apple employees at the summit in Birmingham they are truly amazing no matter how busy and I never once felt rushed!

I went in to purchase a new IPhone 11 Pro and had an overall positive experience. My Apple employee was very kind and answered all of my questions very professionally. I was coming from a Pixel 2, and had been an Android user for years with my last iPhone being the 4S.My negative would be I felt very ignored and looked over upon first entering the store. I had to find an Apple employee and explain my intentions to purchase an iPhone out right.Overall I would recommend this store. I just suggest you make an appointment, or expect to potentially be ignored and not helped.

Wes helped me with my baby cracked phone. He gave every option with prices. He explained warranties, how many usages left....very helpful, knowledgable & fast. Thanks Wes!!!

Nice Apple store in the Summit. A bit crowded most of the time. Great, reliable products.

So crowded.

Need a closer store. Gardendale AL would be a great place to consider. The Summit location is WAY too packed. Not enough seating for those with a handicap who cant stand too long. The wait is a bit long to get help unless you have an appointment already. The staff is knowledgeable and very friendly! Love the diversity here

Always busy and always nice

I was in the store for 20 minutes without anyone welcoming me. I stood by the MacBook Air laptops during this time searching for someone to come over. 10 employees walked by without making eye contact and asking if I was finding everything alright. If you need Apple product you’re better off driving 3.5 hours to the Madison ms location because you won’t make it 3 feet into the store without someone welcoming you. I truly felt like they didn’t care about the satisfaction of everyone who walked in.