I remember Zutzs from decades ago. The building is well worn. There was a flag outside that said open. The store didnt look like it was open. Went inside, its kind of dark. A friendly fellow came down the stairs and turned the lights on. There was one cooler that was chocked full of various cheeses, cheddar, Asiago, and Swiss, oh my. We were attracted to the ghost pepper cheese. We were warned its not for the weak. After getting it home we found it really good. This is a low key little store that sells cheese and various Wisconsin gift type items. You will get into a conversation with the owner, who is a nice guy.When it came to pay for our cheese we were informed that the store hasnt joined the 21st century yet, as they dont take any plastic. We drove to a nearby Kwik Trip to hit an ATM.Bottom line, this is not a big store like the other cheese places in the area. But the place does have wonderful cheese; and it is worthy of patronage. Bring cash.