I will NOT be returning to this shop and I urge you not to either. I usually love shopping local and supporting small businesses, but this is one store that shouldn’t be supported. Most of the items are of good quality but extremely overpriced and can be found cheaper around town or online. The lighting in the store is so dim that you can’t even see the true color of the items you are looking at, although, the girl working there was nice enough to let me take the shirt I was interested in to the door so I could take a look at it in the daylight. The employees have always been very welcoming and helpful when I come in, but the Shop owner (I believe her name is Pat) is less than charming to say the least. I have spoken with her a couple of times and she was always very short and rude, and did not make me feel welcome in her store. During the height of the corona virus, her COVID safety practices were very underwhelming, and she seemed to care more about getting customers in the door than following her capacity limit or any standard COVID guidelines. She did not make me aware of her return policy (no returns, just store credit) and also seemed to be quite hostile towards her staff which I didn’t like seeing, especially since they have always been quite pleasant to me. Between her overpriced goods and her treatment towards her staff and customers, I think this is one local shopkeeper I am okay not supporting.

My husband and I went into the store on October 10. We had been there the day before and found some items we wanted to purchase as a gift. There was a gentleman that was very helpful but there was a young lady who we believe was the manager that seemed irritated that we were asking questions. Although she complied, she seemed to be annoyed that we were asking questions about size and colors. Prior to our purchase we asked if they could gift wrap the item and they said absolutely. After purchase they made a big deal about just giving the boxes but we requested that they wrap it for us and put the items in the box for us as this was a gift and, as such, would be much easier if they could wrap it for us. Although the gentleman offered to take it in the back and wrap it for us, the young lady grabbed it and ran in the back and threw the clothing in the box without folding them and came out and handed them to us. My husband made a comment that she couldnt even look him in the eye as she handed him the boxes. Im not sure what we did to make her so irritated with us but Im not too thrilled with the attitude that she gave us when we were spending a considerable amount of money in her store.There were several items we were thinking about coming back to purchase but after the treatment that we got, we dont really want to give them our service.

Cute stuff but a little pricey

Really cool place!!!

Very rude shopkeeper and very overpriced goods that are readily available at almost any of the other similar shops nearby. I’m sorry I wasted time there!!

Always love popping into this shop when I am downtown Portsmouth. Great cozy clothes that are high quality and popular brands like UGG and Naketano.

I needed a present for my daughter I couldn’t find it anywhere.... it said online that you guys carried it and I was excited..I called n u guys had one left n put it to the side I was there fast!!! in and out... lol such am amazing store!! I wish I had more parking time to look around the owner was so pleasant and so was a young worker that greeted me !!!! Can’t wAit to go back. Check this place out if your shopping downtown Portsmouth!!!!!!

If you like nice things, consider buying elsewhere. I purchased a pair of Fidelity denim shorts at this cute shop July 26th as well as some jewelry while on a girls trip. I tried them on a bit later in the day and came to notice that they were not as flattering for my rear as I initially thought. No big deal, I thought...Ill return them tomorrow. I was wrong. When I went to return them the following evening (never worn, all tags still on, receipt in hand) I was informed that they simply dont do returns, ever, only in store credit. What? This policy was not shared with me at the time of purchase. At the time of my attempted return, I scoured the register area only to spot a very small sign on the wall to the right, amongst much store product, and it was printed at the bottom of the receipt which is irrelevant as the purchase would already have been made. I asked to discuss this with a supervisor or store manager as the very nice store associate said she wasnt authorized to do anything else. The associate attempted to call and text the store manager and was unable to reach him/her to discuss my concern. So, with 10 minutes until my Saturday night dinner reservation I had to scramble about the store to try to find something to exchange for $150.00. I ended up exchanging my shorts for a purse I did not want or need. HAD I PURCHASED DIRECTLY FROM FIDELITY DENIM, I COULD HAVE RECEIVED A FULL REFUND. So much for trying to support local, independent boutiques.

Like Christine mentioned, I had a similar experience when returning an item. I bought a gift for someone for Christmas and returned items TWICE. Finally, I thought, let me just get my money back and go elsewhere. Little did I know there is no returns whatsoever, only store credit. Patricia never informed me the TWO times I returned something that I wouldn’t get my money back. What the hell am I going to do with store credit??? I don’t even live here, so I can’t come back. Terrible customer service.Make sure you really want something and don’t buy a gift for someone or else you’re going to be stuck!!

Cute store! Pricey clothing but they did have a dog section with affordable toys.

Love this place. From the decor to the people to the gifts and clothes. Quality everywhere and a great place to shop.

Hip stuff for hip folks. Great place for gifts and fashion. Its a little pricey but you get what you pay for.

Great store with tons of cool stuff.

Reminds me of Earthbound but is unique in its own way. More expensive as well, but the fashion is on point.

They have sick tunes playing in the background.