I found out about this place from an article in Texas Highways Magazine. I called to check the status of a delivery Id ordered. The gentleman that I spoke with was very friendly and helped me determine my expected delivery date. I ordered the Texas-shaped chocolates as a gift, and I ordered some pecan clusters and squittle for myself. The clusters were ok; the nice thing is there were fresh pecans in every bite. The squittle was great! Again, fresh pecans throughout...I loved it. May try other items if I have a large order again, not worth the shipping cost otherwise.

The owner is a friendly gentleman who does great work. He will guide you through the different varieties he has and will give a sample if asked.As for the one star he has in his Google review, dont listen to that person. Just read it to see the person could have asked what type it was. Check out her other reviews to see how she reviews and you will understand.

If you love chocolate, you must go there, a selection of truffles with different flavors, making really difficult your choice. Chocolate bars, almonds with different flavors and natural honey. I was personally served for the owner, he was courteous and served same samples for me. It was a great experience. I enjoyed so much. So you must stop there. Its a small store, but has plenty of choices. Deserved ten stars.

Just passing thru, looking for pecans and happened onto this shop. Way too many wonderful choices, only a few of which featured pecans, but we bought some chocolate goodies anyway. The Texas Truffles (shown here as the Texas Letter) and the chocolate-covered pecans were SO scrumptious! The hostess/owner was very nice and accommodating, even knowing that we werent going to spend a lot here. Worth looking up.

Will definitely visit again! The chocolates were fabulous and the service was perfect.

Blown away by the incredible selection and variety of flavors!! Such an wonderful family business, I highly recommend checking them out!

They have the best gourmet chocolate. Quality is consistent. Everyone that I have given some chocolate to all rave about it. Youve got to try the chocolate with strawberry.

World famous chocolates who could not like this place also gave me some free samples

The chocolates are Bautifully Delicious!We had the Branco Brittle... with a kick it is uniquely yummy!The owner is knowledgeably fun!

My moms friend and I were wanting something sweet and no bakeries happened to be opened on Monday in San Angelo. I googled bakeries open on Monday and I think Cowboy-Up Chocolates was the first thing to show up on my recommended. So we went and so glad we did. We told him it was our first time there and he gave us a few samples to try out. We have never felt so comfortable with someone willing to give us free samples and also educate us a little on chocolate. The chocolate was splendid, the strawberry truffle was so unique I couldnt believe it. And I think everything is at a good price considering it is handmade gourmet chocolates. We loved it and hope to be back again for more!

Customer service is worth more than 5 stars and the CHOCOLATE! My word, I dont think Ive had one I havent liked yet! They are a favorite for gifts (giving and receiving!) and because I live 2.5 hours away, I have to ask that they be shipped. They are packed well and delivered promptly so thats a big plus! Seriously, these are the BEST chocolates Ive ever had and Im a big chocolate fanatic :) The low star rating below: I agree with the gentleman who said she cold have asked if they were milk chocolate or dark chocolate truffles. Guarantee there would have been no disappointment. From truffles, to candy bars, to squittle (peanut brittle with bacon), to tumbleweeds, and assorted other chocolates, they are all delicious and I have no problem saying Im now a loyal customer haha! Im even about to order several boxes to put in Valentines gift baskets.

Large selection of chocolate and they’re all delicious! Great service too! Perfect for gifts because they’re all decorated so festively! Highly recommended!

Jesse knows his chocolate. from the Squittle to the Almonds de Leche to the Ancho Chili bar to the Concho Caramel!! just get there and get some!! you will NOT be sorry!!

Great chocolates. Sweet host.

What a pleasant visit. James is awesome, he has a great since of humor and loves what he does.I buy the candy bars because I like small quantities of chocolate so I dont overindulge. Unfortunately, the selection is slimmer. Mentioned to him about selling by the each and I would be in more often!The de leche, both pecan and almond are amazing. Highly recommended.

The owner greeted my wife, son, and me with all kinds of samples, stories, and a friendly smile. The chocolates are incredible. Im not one for candy, but this place is awesome. We will be coming back whenever we visit San Angelo.

Very helpful putting together a gift box.

Worth seeking out in the College Hills area. This shop might have a small store front but don’t let that fool you- the chocolates are amazing and everything offered has a genuine Texas twist! I love Mr. James’ cowboy spin on his delicious confections- from the uniquely TX flavors to the way they’re named. I can’t wait to spoil my family with these chocolates this Christmas 😍

Amazing candy and even better customer service!! If you have never been in, you MUST go check them out!!

The gentleman proprietor, James, is a real chocolatier and confectioner! As soon as you enter, the chocolate kitchen is apparent and the aroma of a real confectionary fills you with joy. I hadn’t been to see a chocolatier in years, but I will gladly return in the near future to buy more of the fine treats available here!

If you are in this area or passing through, this is a must stop to get your chocolate fix. He makes some really great stuff!!!

Great chocolate, good service and presentation of chocolate is awesome!You even receive a card with wisdom sayings on it.

The chocolate maker is AMAZING. Go in ready to try a lot & hear some stories ;-) His stuff is a little on the pricey side, but you get what you pay for! Handmade with love. Definitely worth the visit.

Wonderful hand crafted artisan chocolates with Texas themes! Very delicious!

Gave it three stars since we went on a Sat at 1400 and it was closed. A bit disappointed since were new to the area. Guess it wasnt meant to be. Would we return, who knows.

Not happy with my purchase! Spent $70 on chocolates and I do NOT like dark chocolate and the box of truffles all had dark chocolate and the chocolate cashews had some as well. Place is small and not a big variety of chocolates. Will not be coming back! Waste of money.

Really cant beat this place, great guy, great chocolate, really interesting flavors.

Awesome place, very friendly, great chocolate!!

My all time favorite!! Best chocolate, wonderful service, they even mail for gifts !

A treasure for our town. An artist with chocolate of the highest order.

Amazing candies and confections!! Sure, you can find chocolate truffles many places but the choclatier at this little shop has come up with flavor combinations you wont find anywhere else, and all with a Texan flair! My personal favorite, Amaretto by Morning toffee! Mmmm!!!!

These locally made chocolates are delicious. I bought some pecan prailines, Almonds de Leche, and candy bars. The bars each individual had bacon, peach, and chili flavors. What a treat! The prices are a little high but everything is prepared on site in the city of San Angelo.

Outstanding chocolates with a West Texas flare and visiting James will make your day. Cant beat this place.

Squittle

This place is fantastic. A must go!

Some wonderful gourmet chocolates!

Yummy! Creative and unexpected combinations!

Excellent chocolates and candy

What not to like

Milk Almonds - yummm!