Found my dress here! Maddi was amazing to work with (shes the one in the pictures with me lol, seriously such a fun personality!). Very cute shop with really beautiful dresses!They are a bit more on the expensive side but so worth it! I would recommend any bride to come here and check out these beautiful dresses!

I came here and ended up finding my dress. All of the girls were so attentive and helpful and so sweet. Maddie is the absolute sweetest and want to invite her to my wedding!! The experience was so much fun and the dress selection is phenomenal. I am so glad I made my appointment here!! I’m excited to see the girls again when my dress comes in.

I am grateful for the service I received from Sarah. She was very kind and patient with me. She understood the modest look I was going for. Sarah gave me tips while trying on dresses, to make a dress fit the way I felt comfortable. The showroom is well organized, beautiful and clean. The first and only bridal store I went to and I’m pleased with the outcome. I said “yes to the dress”! I highly recommend to all future brides.

I had an amazing experience at Forever Bridal. They were so positive and sweet and gave real advice on how things looked on me. They made an effort to suggest styles and looks based on what I told them I envisioned. My helper, Maddie, even held up my phone while my best friend was Facetiming in to help. While the dresses are a little on the higher side of a budget, IT IS WORTH IT. The quality and unique designs are hard to beat and you cant find dresses like this anywhere in AZ. If you are wondering whether a trip to Peoria is worth it- go! I drove from Tucson and was so happy I did.💗

I had the best experience at Forever Bridal! Lauren was amazing and helped me find the perfect dress! I had been to a couple other places to try on dresses and Forever Bridal was definitely my favorite!!

Great experience and so much fun! My consultant met with me first to understand what I was looking for and what my budget was. The dresses are organized in the shop by style and cut, and I picked out some on my own, and she picked out some I hadn’t thought to try. All their dresses were beautiful, and I found the perfect dress for me. I highly recommend this bridal shop. Great selection, prices, and the staff is amazing!!

I cant say enough good things about Forever Bridal! I never thought that I would find my perfect dress, as I had a unique vision (romantic, vintage, whimsical) and wanted something so special. I was wrong! Forever Bridal was the last dress shop that I had an appointment with, but it was worth the wait and meant to be that I kept searching for my perfect dress. Sarah, Abbie, and Taylor were all so kind and supportive - they were rooting for me every step of the way! With so much variety and SO many beautiful gowns, you HAVE to check out Forever Bridal!! I ended up saying yes to the dress this past weekend and I am STILL ON CLOUD NINE! My dress is truly one of a kind and is so perfectly me and my fairytale wedding theme, that I can hardly put it into words how happy my heart is. I visited practically every dress shop around the valley, so trust me when I say, Forever Bridal is where all the magic is at!

The staff was friendly and extremely helpful! Lauren worked with my budget and picked out dresses for me from the description I gave her. She went above and beyond to make sure I found exactly what I wanted and helped me picture how everything will look after alterations. I 100% recommend!

Forever Bridal needs to be the first and only stop on your wedding dress hunt! All of the ladies are so friendly, helpful, and encouraging! Plus this dress shop is the most beautiful one I’ve ever been to! My consultant was Sarah and she was simply the best. She is so kind and helped me to feel confident. Sarah was also so patient when I wasn’t sure exactly what I wanted. I never felt rushed and loved how the viewing areas felt so private. I haven’t gotten to the alterations step of the process yet but I was able to speak to their on-site alterations lady and that gave me so much peace of mind to not have to worry about adding another thing to my list. To sum it up, Forever Bridal is absolutely amazing!

Very happy to be a Forever bride! I went to a ton of stores in the valley and Forever was my favorite (not just because I found my dress there :) ). I didnt feel pressured at all and everyone working there was extremely helpful and patient. I went back a few times to make sure I had found just the right one. Additionally, all the dresses were beautiful and the sample sizes were large enough to fit in which made the experience that much better. Go to Forever Bridal

Great shop. Wide range of colors of beautiful gowns. Pretty shoes. Super staff. Definitely the spot for high fashion brides.

I had such a great experience here. The girls at Forever Bridal are amazing and truly so nice. I had Ashley I believe helping me through my appointment and she was AMAZING. I would recommend her to anyone. She was personable, she listened, wasn’t pushy, and honestly she was just a pleasure to be around! I am sooo happy with the service I got here and even more excited about the beautiful dress I got. Thank you Forever Bridal! ❤️

We had the best experience and my dress it beautiful! Thank you Lauren for taking such good care of me! Your customer service was incredible!!

Forever Bridal is absolutely the best place for a bride!! Taylor and Sarah were amazing and together they helped me find my perfect dress! They both were incredibly patient and allowed me to take my time. Their dress selection is impeccable and the pricing is very affordable. Go to Forever Bridal!

Forever bridal is the best! The manager was extremely helpful and super nice! I had picked from multiple beautiful dresses but she picked one out for me and it ended up being the dress I said yes to I felt like a bride in it! Would highly recommend this place to anyone!

The girls here are very helpful & helped helped narrow down my search. Once they saw what shape, material, etc I liked & wanted in a dress they kept pulling dresses that were along the same line & thats how I fell in love with my dream dress. Definitely would recommend this place if youre looking for a dress

Forever Bridal was my very first stop. I loved how my mom, MIL to be, and I could go through the racks together to pick out dresses. My first visit I had Sarah as a consultant. She was very warm, sweet, and helpful. She had asked if she could pick out a dress for me as well and and I said go for it! Sarah offered to help me in the dresses, but I wanted to try on my own first. When I realized its not so easy to get a gown on I called her back in for help, and she gladly came in and helped me get into the gowns. I was torn between 2 dresses that I had really loved, one of them was the one she had picked out. I had another appointment lined up for a different shop afterwards, so I kept those two dresses in mind and moved on to the next shop. The next shop I went to wasnt as accommodating, or as welcoming. Due to covid restrictions in that shop only me and the consultant looked through dresses and never asked if I needed help into the dresses. The entire time I was there the dresses nor the consultants could compare to the ones at forever bridal! About a week or so later I went back to forever bridal to try on those two dresses again with my MIL to be, they had remembered my mom from the last visit, and asked about her (good memory, she went back to her state already) the consultant I had this time was just as friendly as Sarah but unfortunately I cant remember your name.(so sorry youre still so awesome too) I wound up picking the dress I was most comfortable in, that made me feel gorgeous and true to myself, and its also the one Sarah had picked out for me on my first appointment. The consultant went over my measurements and explained what dress sizes are compared to street clothes sizes along with advice to save for future alterations and estimate of what I should save up. Thank you so much for all of your help, your warm welcomes, and making me feel special and comfortable!Much love and appreciation,- Laura M

I had a great experience at Forever Bridal! I came for 2 bridal dress shopping appointments. I was having a hard time deciding which dress I wanted and felt very overwhelmed and they did not make me feel pressured to buy anything at all. They said to just come back again that way I can sleep on it. The staff is extremely welcoming and friendly. The store is clean and beautiful and I love how every bride gets their own little private area. 10/10 recommend! They made this experience super fun rather than stressful. I will refer all my friends, thank you ladies!

Forever Bridal was by far the best experience I could have asked for. They were kind, passionate, and ready to help me find the perfect dress. I would recommend this bridal boutique to anyone! Thanks Forever Bridal!

I can not say enough good things about Forever Bridal! From the moment I walked in at my first appointment to three appointments later finally saying Yes to the Dress, my stylist Taylor was patient, knowledgeable, kind, and fun! Taylor made the whole experience easy! I am so happy I found Forever Bridal! If you are looking for a Wedding Dress I highly recommended starting here!

The staff was extremely friendly and helpful. Both Sarah and Taylor were just as excited that I found my dress as I was! This is definitely the place to find a dress!

If you are a bride-to-be, THIS is the place to get your wedding dress! I ended up growing out of the initial wedding dress I purchased due to an unexpected pregnancy & needed to get a new dress 6 weeks before my wedding! Needless to say, I was stressed. Right when I walked in the door, Abby made me feel comfortable & supported. She walked me through the process & took a step back to let me browse & do my thing. She helped me into every single dress I tried on and gave me the honest feedback I needed. When I finally chose my dress, I worked with Adrienne to configure my alterations. Both women were so kind, understanding & considerate. I was concerned about my dress as my stomach is continually growing and I could not have dreamed up a more professional and caring seamstress than Adrienne! She took so much care with me and my dress and it truly is my dream dress. I can’t wait to wear it at my wedding next Saturday! Everyone is going to cry when they see me. Pictures to follow! Thank you, ladies for making this one of the best experiences of my life! :)

Okay I was wrong. I went in with an attitude because of the rules (Covid) but came out very satisfied. The girls were very friendly and helpful. Thank you Nicole!!!My daughter said YES TO THE DRESS 👗

What a great experience! The selection was fabulous and the assistance was incredible. I ended up getting the dress of my dreams and I couldnt be more excited about it. Taylor at Forever Bridal was so patient and encouraging. I highly recommend visiting Forever Bridal for an unforgettable shopping experience.

Amazing. This was my first time ever going dress shopping, ended up buying the first dress I tried on! They have it very comfortable. I recommend going during the week. We got to stay there longer, tried on more dresses and was not rushed in any way. You got to bring 3 people other than yourself as well. They are so helpful in helping getting your dress at the time you need it. Prices range from 1,000+ some were on sale for less. Super fun way of picking out dress, you just get to walk around and pick them out yourself.

Forever Bridal was amazing!! The girls there were quick and efficient with getting dresses! They quickly learned what styles you liked and made it personal which I really enjoyed! Overall I had an amazing experience here and would recommend to any bride looking for the perfect dress!!

Absolutely amazing experience. I went to 4 bridal stores, tried on over 50 dresses and by the time I got to Forever Bridal I was feeling pretty overwhelmed and defeated and not sure I would ever find a dress I loved. At that point, I was planning on settling for a dress that I didn’t hate from a Scottsdale boutique. But then I walked in, met the staff, was welcomed, made to feel beautiful, and had the best time. The staff made the experience incredible. They were kind, supportive, and allowed me to take my time to make a decision! I ended up buying my dream Pronovias dress but it wouldn’t have been possible without the amazing support and encouragement from the consultants. They were so kind in allowing me to try on my 3 final choices several times (after trying on at least 12 other dresses), got me all done up so I could experience the full bridal feeling, and were so good at selecting gowns that I had skipped over after listening to what I loved and didn’t care for in other gowns I tried. I would recommend Forever Bridal to any bride as the only store you need to go to. It really is a hidden treasure.

BEST experience ever! I highly recommend this shop-they do everything they can to make you feel like the most important bride in the shop! Taylor knows how to hype a girl up and make her feel like the most beautiful bride ever! Go here for your dress shopping!!!

Had such an amazing experience here. I had tried on dresses at other bridal shops and nothing compares to my experience here. They were very attentive and patient!

They were amazing to work with! They have the most beautiful dresses! I found the dress of myDreams for our renewal!

Amazing dress selection and extremely friendly staff. I tried on several dresses and was love with a couple of them. Found the perfect dress that was exactly what I was looking for. The staff was great and the store set up is beautiful and very clean! Highly recommend this store!

Forever Bridal is absolutely a dream! From the moment I stepped into the store everyone made me feel extremely welcomed. I tried on many dresses and Taylor was just very patient. I ended up buying my dream dress with just that first visit and I left feeling even more excited for the big day!

I visited the store (It was my 3rd Bridal store) on 02/06/2021. When I set my appt up a few weeks before hand, I spoke to Taylor (one of the owners) and told her that its very important to me to make sure I purchase my dress at a locally, family owned shop, especially during COVID. She was so sincere and appreciative when I mentioned that. I ended up having Taylor as my consultant with my appointment. She was so sweet and genuine. She made me feel beyond comfortable and welcome. I found my absolute dream dress there and said yes to the dressI couldnt or wouldnt recommend another bride to go anywhere else BUT Forever Bridal. Im so excited to work with them for my fittings and to get my finalized gown for my wedding through them. She made my experience such a dream come true and couldnt have asked for anything better.Thank you Taylor! Im so happy you and your mom started this business. I know I dont know you well but I have to say Im so proud of you and what youve done with your store. Youre beyond amazing ❤️

My experience was great Taylor helped me with my dresses I was so happy with my experience & that I found my dress. Everyone was great.

My experience at Forever Bridal was absolutely the best! I was a little nervous because I hadn’t found exactly what I was looking for in a single dress but as soon as I walked in I felt at ease. They have an amazing variety of dresses. Taylor and her team were wonderful, sweet and so patient. They answered all my questions and gave me exactly what I was looking for. All the dresses I tried on were beautiful so it wasn’t a surprise when I ended up finding my dream dress! Forever Bridal is simply the best! I can’t wait to get my dress 💕

Forever Bridal is the most amazing bridal store I have ever been too! Not only did I find my dream wedding dress, but I loved how sweet and energetic the staff was. They made me feel comfortable and answered any questions I had about my dress. There was a wide variety of options for dresses and accessories. My family traveled from California to join me at my appointment and we can all say that we had a phenomenal experience at Forever Bridal!

I went to nearly every bridal store in Phoenix. Forever bridal was by far the best in every way! I was looking for a mermaid gown and Beth suggested trying an A -Line gown that she thought would look great on me. It was the one!! She knows what you need! The service was amazing and I felt no pressure. I was on a time crunch for my wedding and their rack selection surpassed every shop I had been to. The alteration appointment was perfect and the seamstress took her time to make sure every detail was just the way I wanted. Beth and Taylor are experts at bridal and customer service. Save yourself the hassle and start here!

This is the best bridal store in the valley!! Its so beautiful, clean, and the set up of the store with the dressing areas makes the experience special and memorable. I am happy to say that I got to say Yes to the dress and found the perfect one for my wedding!!! Taylor was so accommodating, patient and sweet. And she really knows wedding style. She made a suggestion for one that I really loved the look of, even though I thought that style of dress was one that I wouldnt like on me. If you want to have a truly memorable and lovely time with absolutely beautiful dresses then this is the place for you!

Can I just say WOW!! I was so pleased with my experience at Forever Bridal. From my intial call to now, they have been so pleasant to work with! Taylor was incredibly kind...with her help I found the ONE!! It was such a great experience. I cant thank you all enough for all your help! ❤

Wonderful experience! This store had such a great selection of dresses and the perfect setup for trying them on. Taylor was so wonderful and helped me put on what felt like 25 dresses. There was never any rush or pressure to only limit myself to 3 or 4 that I liked. The prices were reasonable and the staff made excellent selections/suggestions after learning my style a little bit. I couldn’t be happier that I was able to purchase my dress from Forever Bridal! Taylor made my bridesmaids and I feel so welcome and I highly recommend this store!

Taylor is such a lovely person and so helpful! My appointment was scheduled from 2:30-3:45 pm and Taylor let me try on dresses until 5 pm! Also really beautiful inside. I also love how they let you pick out dresses by clipping close pins to the hangers while the bridal consultant takes dresses to the fitting room.

Right when I walked in it took my breath away, it is such a beautiful bridal shop! Everything was very clean. The workers were very very sweet, they had an answer to all my questions. I couldnt have asked for a better team of ladies to help me pick out the perfect dress. The dresses were BEAUTIFUL! I got to pick out my dress with full confidence!(: I cant wait to go back to get my dress! They also have beautiful bridesmaids dresses, a couple of my bridesmaids got to pick out their dresses.Thank you so much Forever Bridal!!

This was the best dress shopping experience I have ever had. Everyone there is so nice and welcoming. I never felt rushed and they helped me find everything I was looking for. They were very accommodating and reassuring. They had a very wide selection of different dresses and let me stay in my dress for as long as I wanted. I will highly recommend this shop to anyone looking for a dress.

The best dress shopping experience I had!!! It was so nice that we were the only ones in the shop so we were able to have access to all the dresses and could pick anything we wanted without having to wait for another bride! (This was something that I did experience at another bridal shop so it definitely made a difference.) The time you have is very cushioned, meaning the shop saves extra time for you than actually reserved, so you don’t feel rushed at all! I was even able to try on the same dresses a few times to narrow down my choices. Taylor was SO helpful, and so sweet!! She was so friendly to me and made me feel so comfortable talking to her and I’m so glad she was a part of my dress experience! :) The shop itself is so beautiful, new, modern, and the dresses are all so breathtaking! The dress I chose was actually from a designer that only Forever Bridal carries, so no other shop in the valley carries the designer which made it feel more unique and special to choose my dress! The area to try on the dresses has so much space, amazing lighting, and huge mirrors with all angles so you can definitely properly judge what the dresses look like on you! It was so much fun for me and a completely stress free experience. I felt like a princess in all the dresses! The process of letting us go through all the dresses ourselves and choosing what we wanted to try on instead of having the consultants pull what they think you would like was something that I absolutely loved as well. At another bridal appointment I had gone to, I felt very rushed and like I didn’t get a chance to really try on the dresses that I wanted. But Forever Bridal was the best choice and the best experience I had! I am so ecstatic for my dress to arrive so I can start fittings and alterations!! Thank you so much to Taylor for helping me find my dream wedding dress!!!!! I would absolutely recommend this shop, and Taylor of course, for any bride looking for the dress for their special day!!! ❤️

I had an absolutely amazing time at Forever Bridal from right when I stepped in the store till I left. The girls we so helpful Taylor Slater is the owner and was so welcoming. I never felt rushed at any time I even stayed in the dressed a picked for quiet a while. They had so many options of dresses and shoes and I also loved how much space I had in between the isle of dresses to pull them out and look at them. I cant wait to go back and get my dress. Thank you again!!

The bridal experience was phenomenal here!!! Went to 2 other places that did not compare in terms of modest selection, cleanliness, hospitality, and service.

Forever Bridal was the second boutique I went dress shopping at, the first store I went to was more on a whim and I was not ready to say yes yet. When I was ready to start my dress shopping process, I knew I wanted to visit Forever Bridal. The entire experience was what I imagined dress shopping to be, its exactly what a bride hopes. During the COVID-19 pandemic they were nothing but accommodating. They allowed me to bring the guest I wanted (3 people). My consultant was Heather and she made the entire processes so fun. When you walk in you are greeted by your consultant and shown to your try on area. I was then given a tour of the store. The displays are very accessible with wide isles, organized and with an option for most budgets. After the tour your consultant provides pins for your to clip on the dresses you like most and want to try on. I tried on 8-10 dresses and of those I found my one!! I would recommend Forever Bridal to any new brides.

Without a single doubt the most AMAZING bridal shop with the sweetest, most helpful, and down to earth women ever! My mother and both older sisters agree, who are married and have been to a countless number of bridal shops. They carried one of my dream dresses here, and even if they didnt there were a solid 4 other dresses I wouldve gladly walked down the aisle in. I was actually torn between 2 of them at the end. This was my first bridal shop and I didnt even think for a second to go elsewhere once I stepped in. They carry some of the best designer gowns that you would see in magazines. Also, extremely reasonable prices, which was my biggest concern. If youre a bride on a budget, I promise you that you will find something gorgeous here. I am so ecstatic that I got to say yes to the dress here!!!

Forever Bridal sets the bar high for wedding dress shopping. My daughter and I had an incredible experience. There was an amazing selection of dresses for her to try on. The staff was knowledgeable and they did a wonderful job showing us a variety of styles. As a bride it can get overwhelming but I want to thank the staff for making my daughter feel special. I would definitely encourage you to visit Forever Bridal!

My future brother in law actually referred me to this place lol. I was just starting my search and they were so wonderful. I was so nervous but they let me be neurotic with no judgement. I was worried about budget and they made it so easy. I wouldve bet a paycheck that I wasnt going to find my dress the first round but I ended up saying yes to the dress, and it ended up being the last dress I wouldve EVER expected to fall in love with. In fact I hated it on the hanger (still do lol) but when I looked in the mirror I burst into tears and knew it was the one. I would recommend forever bridal to anyone. We got there an hour early and they were absolutely fine with it. (which was great because I definitely needed that extra time) Thank you Taylor and ladies, you guys are amazing, and sorry to the bride that we snatched my dress from lol. LOVE LOVE LOVE this place and cant wait to go back to try it on again.

I had an amazing experience! Gabby is so much fun and very out going. She really connects with you! Loved her vibe!

The customer service at this store is above and beyond. From the time you walk in, you will be treated well and will love the ambiance and selection of beautiful gowns! I would highly recommend this store for any bride who wants the best/entire experience during this special time of their life — from the customer service to the selections! Plus the store is new, clean, spacious, and has a great layout for private appointments, which makes trying on the dresses an intimate experience. Thank you Forever Bridal!

Being an older bride these ladies listened to what I wanted and how I wanted to feel on the day of my wedding, and succeed. I said YES to the dress. Thank you for all the support in helping find the perfect dress. The shop is beautiful, the staff was amazing, and the selections of dresses plentiful. Future brides of all ages go see this shop and be amazed.

My experience with Abby was amazing!! I asked for suggestions and they totally made it happen. I felt so special and cared for the entire time!

My visit to Forever Bridal was phenomenal!! The girls here are great, helpful, and super enthusiastic. The store is very welcoming. Great consultants, absolutely amazing management team, and a large and gorgeous dress selection. You can’t go wrong coming here!!

My experience was amazing! Taylor and her assistant were both very knowledgeable and friendly! They had plenty of gowns to choose from and a lot of variety! I had been to 7-9 different bridal stores and this was definitely one of my favorites! I wish you all the blessings with assisting brides with their special day!

Our experience here was fantastic!! The dresses are beautiful and the service was outstanding!! Taylor went out of her way to make sure we had a fun experince. I highly recommend this store.

I cant say enough great things about this place! It was my first time trying on dresses, and Taylor was so wonderful. I didnt even learn till the end of the appointment that she was the owner. She gave me several pins to make some initial choices, but by the end of my appointment, I had tried on SIXTEEN dresses... yes, you read that correctly! She had pulled SO many gorgeous options, and you could tell with each dress I put on, she used it as a guide and ultimately found me the dress of my dreams! She just GOT IT, she understood what I was hoping for and delivered. I never felt rushed nor pressured to buy or go outside of my budget, either. She was patient and informative.I went to two other studios after because I wanted to feel like I made an informed choice (I also had no expectation I was actually going to try on as many dresses as I had that day)... and these studies couldnt compare in terms of selection, customer service and the studio itself. It somehow had far more choices, but felt far less overwhelming. The studio itself is gorgeous and her staff are wonderful. I was also shocked I could afford the dresses in here; its a boutique experiences and selection, with prices that real people can afford, without sacrificing the quality.On a side note, I left one of those other studios feeling so defeated and unhappy with the choices, largely because Im VERY petite (only 5ft tall), and I can say although Forever Bridal doesnt market for petite brides, they had hands down the most petite-friendly selection as well, so another huge plus for those who have specific constraints.I cant recommend this place enough! I am so thrilled with the dress and the experience as a whole. Stop in and get your dress here, you wont regret it!

I am so happy that I got my dress here at forever bridal!! There are so many styles and options for great prices. They really take their time to focus on you and make the process fun and easy!!

Forever Bridal is a one stop shop. Bridal haven for a bride to be! Exceptional customer service and beautiful selection of bridal gowns! Highly recommend to anyone looking for their dream dress! 10/10! ❤️

Taylor and her mother made my dreams come true!! From scheduling my appointment through ordering the dress, to even ordering the veil a second time after I changed my mind, she was attentive, communicated well, and was an overall joy to work with! I was very comfortable during my appointment and was very grateful for Taylor’s grace and patience!In terms of dress selection, I was also blown away. The store was organized and had the perfect size selection to choose from: plenty of options but not tooo too many so I wasn’t overwhelmed. And in terms of pricing: guess what!? I was also blown away. When it came down to my two fav dresses one was 1k and the other was closer to 5k so plenty of options there.If you live in the west valley and you are getting married please check out Forever bridal at lake pleasant! If you don’t live in the west valley, and your getting married, commute to Foreverbridal. I promise it is worth it!

I loved going here! So many unique options to choose from and the women who work here are amazing and sweet! Made the whole process easy and fun!!! Taylor is amazing!

They are so sweet here and very helpful. I definitely will be recommending them to every bride i know!

Abby was amazing!

Amazing service!!