Great selection. All mixers, salt, cherries etc are available there as well.Also very reasonable prices

Very nice liquor store just a couple of blocks off the river walk.Has lots of parking, great pricing with a large selection.Have found the staff to always be helpful and friendly.

Good beer, good BBQ & overlooking the water. Service was great too!

Something for everyone. Boaters, fishermen & fisherwomen and thirsty customers frequent this establishment. Decent single malt and Vodka aisles. Most beers available. Soda pops a bit pricey compared to grocery stores. I recommend this place. Across from Sheboygan tourism office.

Always have friendly service thank God a lot of stuff if you have hard time finding what youre looking for theyre always willing to help

They always have what I’m looking for. Thank you!!

Wide selection of liquor and very helpful

They have Montucky Cold Snacks.

Very nice and helpful people....good prices

Superior discount liquors, is the best place in Sheboygan to find beer, liquors or what ever you want when it comes to drinking copious amounts of alcohol! The staff is friendly and helpful and most of all knowledgeable about what they sell. Also they are quick to aquireing anything that they dont have in store. Ive spent way too much money there supporting my beer snobby habits!! So go there and spend your hard earned money on tons of achohol, its worth it! In my opinion that is...

Always have what we need very cool friendly staff

Very helpful decent prices clean

Where we get the best 👌

Great prices on lots of stuff... Went in for one thing and left with 4 btls after I saw the prices...

Wish they delivered, live the place they have all my needs.

Quick service with polite employees

Good selection of liquors. At least 5 or more of each type. Gin, rum, burbon....

If you cant find it, the ladies are always on hand to help you find it.

Employees very willing to help you find particular products, very knowledgeable and sincerely friendly

HUGE selection of microbrewers.

Huge selection, outstanding prices, best in the area.

Helpful staff. Great prices. Thank you.

Kids get lollipops, what else can I say.

Well kept and some neat sales keep this place going!

Great people work here

Great prices! Friendly helpful staff! And even had a beer imported from England for me.

Good selection and decent prices

Great selection and fair prices

Has all the liquor you can think of. And sparks is outside the door if u want a real Chicago style hot dog yum

Best Sheboygan Liquor Store.

Had a good variety of beer, wine and spirits to choose from.

Its a liquor store. You buy booze here. Pretty good selection, however I wish they had even more variety

The best in Sheboygan. One of the best liquor stores Ive been in.

Convenient and has what I am looking for.

Employees are super and actually answer your questions.

My goto liquor store for when Im stocking up the bar in the man cave. This ones worth the drive to check out. You heard it here.

They got it!

They always have what Im looking for. Never let me down!

Superior discount Liquor Store has what ever youre looking for.

Awesome place for craft beer purchases. We were in town on vacation and had to stop somewhere to pick up some of the beer I was tasting all week. This place had all of them and the prices were fantastic.

They have so much booze!

Friendly people,helpful in any way necessary.Always satisfied with experience

Wide selection

Very nice selection of drinks. All at a convenient centrally located spot.

Huge variety of Wine

Friendly and helpful people. Miss the free bags of ice with purchase

If you dont have it. U wont wont want it. But I feel the other way. Oh well.

If you have a Sams Club card or know somebody that does, theres a huge difference in prices. If youre comparing prices to other places in town its very competitive.

Luann is very helpful helping with wine selections

It may not be a looker but they have everything! Staff is always awesome and easy to talk to.

It was SPARKYS HOT DOG stand that I was eating at. It is located in the corner of Superior Discount Liquors parking lot.GREAT FOOD AND GREAT PRICES!The 10, I mean 5 stars is for SPARKYS!!!!

Good selection, close to the pier. Was able to find standards here as well as an assortment of craft beer.

Good selection. Ok prices if you have a discount bag.

I like this superior liquor. Store they have everything you need, when I go, I always get what I need

Nice staff 👍 Great selection of micro brews, wines and spirits.

Very nice liquor store, they have a huge selection of wines, beer, and any other hard liquor that you could possibly want

Got everything you may want

Previously Id give it 5 stars, but their beer selection has decreased quite a bit.

Shots,shots,$hots. Amd sum great prices and virity

Doesnt look that big from the outside but it has an incredible selection of top shelf beer. We were going on a fishing charter and it is only 3 minutes from the piers.

Our local liquor store is less than 5 minutes away. Great specials & friendly staff.

Great variety and the staff are helpful and friendly. Plus free ice with purchase over $10!!!

Good for you to get liquid at

It has everything you need.

Popped in for some New Glarus and Door County Brewing beers to take home after vacation. Didnt seem to have much selection of New Glarus beyond Cow which surprised me, and nothing at all from Door County. However, Im not sure how far out DCB actually distributes their beers.

Everything you need in one place

Excellent Variety And Very FriendlyGreat service .

Nice selection of craft brews. Very good prices.

Customers are always treated great. If you need anything beverage wise.

Great selection of liquors, wines and beers.

Workers are helpful & friendly...they know where evertything is....just love them...always ready to help.

Keg rental process was simple, they also had the most comparable pricing to our local discount liquor in the Milwaukee area. They do not take back any unopened liquor, just an fyi.

Good prices and selection. Excellent service.

Good choice of Liquor always willing to orderSpecial or top shelf products

Great deals. I am from Michigan. 😁

Good selection of craft beer, reasonably priced and nearby for tourists like myself.

Great place with excellent customer service and low prices.

Great selection with a friendly and knowledgeable staff

Staff was friendly and knowledgeable. Great selection.

Nice employees, clean!

Great prices have block ice

Very friendly, helpful people and good prices.

The mix of ppl there was interesting

Great place to stock up on your favorites!

Great customer service! Even better selection!

Great choices. Good prices.

Rally wide selection and great prices.

Insane liquor store hard to get to but worth it great staff and they have it all!

Great prices

The crew are always cool and nice and dont come off as jerks like most liquor stores..

Always have my rare wine in stock for cheap. Very friendly staff.

Always have what I want and staff is very friendly!

Friendly sales people,good prices

Great single-pick beer selection

The selection and prices are great

Cheap prices and good staff

It is Superior.

Had a great selection of craft beer.

Always friendly and helpful. Thanks

Didnt have what I wanted but steerd me in the right direction!