Had my brows waxed by Marian and she killed it! So happy with my wax/tint and the time she took with me. She is so precise! Also if you have not tried an eye mask while you are having your brows done, I highly recommend!!!

The girls in there are so freaking helpful... I would definitely go there again. They helped me get the perfect makeup for my wedding. Thank you ladies!!!

Jamie waxed my brows… she’s awesome! This is the 1st time in at least a decade I’ve had my brows done CORRECTLY! She’s very professional and friendly! I’ll definitely be returning!

They always have what I need. Sales associates are helpful and knowledgeable.

Very unwelcoming atmosphere when you enter. No one greets you or offers to assist you. It seems they only help the people they want to help.

Staff was super rude! I had asked where the Hempz products were and wasn’t helped at all! Same with when I was checking out! But another customer with a full face of makeup was helped! Like it honestly matters; but I’m taking my business elsewhere if this is how employees are here! Unbelievable.

I have been consistently getting my eyebrows waxed with Jamie at the Benefit Brow Bar for 5 or 6 years and cant believe Ive never written a review! She is seriously the best and always makes my eyebrows look flawless. Shes so fun to talk to and extremely quick and efficient with her work. I love that she is a perfectionist and that I can always count on her to do a thorough job. I am so particular about my brows and she has NEVER let me down. I have even made special trips when I was living out of state to come get my eyebrows waxed by her--that is how amazing she is. I love her and you will too! Just an awesome human being! Greenvilles Ulta is so lucky to have her!!

The store it’s self it great and i found everything i was looking. But one of the cashiers was super rude to me. she kept giving me and my friend nasty looks and to top it all off at the end she threw our receipt to us. i don’t know her name but she had red hair.

Great service. Wear mask. Yay. Brow tech is excellent. Regular customer.

Everything was great the store was clean but one of the cashiers was super rude and unprofessional. I went to get a return and she threw my receipt at me. Her attitude was very unprofessional. I didn’t get to catch her name but she had red hair.

Great service, lovely people and huge selection of brands to shop. From high-end to drugstore theyve got your back.

Trying to find a stylist familiar with cutting curly hair and Ive found her. Helen listened to what I wanted, asked questions, and made sure she understood my description. My hair came out GREAT. If you have curly hair book your appointment now!

Brandy the hair stylist is amazing! She is very friendly, very attentive to what style your wanting and very good at what she does!

Alicia Burke was my stylist. It was my first time at this location, she was very sweet and helped me decide the best color for my needs and hair style. Definitely coming back to her. You wont regret!!

I usually love shopping at Ulta, but the last few experiences have been awful! Today i left frustrated, after i asked an employee to help me find a eye shadow pallet that was listed on sale. She just scanned all of them, and said, no sorry none of these! Rang the rest of my items up, handed me my receipt and sent me on my way.Id be better off shopping on line, at least i wont expect any sort of pleasantries or solid customer service.

Keep my wife happy so I can go fishing

I hunted for favorite fragrance, but I finally found it! Plus, the agents were incredibly helpful. My journey was not wasted. I even found Juvias House makeup! The Greenville location is smaller, however, the agents were glad to assist me which made a great difference in this shopping experience.

I have been an Ulta customer for several years, a diamond customer at that. For those who read my review and may not be aware, the qualifications for a diamond customer are to spend $1,200.00 or more annually with Ulta. I can assure you that Ulta in Greenville,NC will never receive any of my business from this point forward.My daughter and I visited Ulta in Greenville on Sunday, September 13, 2020. We were greeted with “Do you ladies have a mask”? Not welcome to Ulta, do you ladies have a mask. I responded, “yes ma’am” and put mine on. My daughter isn’t able to wear one. The manager that rudely greeted us as we walked in the front door made no additional comments. I now know that Ulta’s protocol for those who can’t wear mask is to offer curbside or online services. Why did the manager not follow Ulta’s protocol and offer us those services? After shopping in the store for well over 30 minutes with no customer service offered whatsoever my daughter and I we’re shopping for body lotions. There was another customer also shopping for body lotion who was conversing with my daughter and I on the different fragrances of the lotion. I heard a voice repeat the words ma’am multiple times but because I was engrossed in purchasing a suitable lotion for myself and my daughter I paid no attention to her until she approached me. It was the manager shouting ma’am across the store from the Mac counter as she was walking until she reached me and my daughter at the Body Shop and Hempz lotions. She demanded that I needed to put my mask back on and I stated to her that I would be happy to when I completed my decision on the body lotion that was a fit for me and my daughter. Another customeralso shopping for the same lotions was standing within two or less feet of me and had pulled her mask below her nose and was trying to decide between two fragrances as well. This manager never ask this customer to place her mask back on her face to cover her nose and mouth. When I asked the GM why I was told “we are not talking about her, we are talking about you. “This was very embarrassing to my daughter as she felt like that we were called out by the manager in front of all the shoppers in the store. My daughter left the store as I was checking out and I proceeded to the manager after completing my purchase to ask her to acknowledge that some people cannot wear mask and that to discriminate and embarrass these individuals is unacceptable, quite honestly it is a violation of rights. The manager was extremely rude, was using her personal cell phone to text while on the sales floor and offered no respect while I tried to speak with her. In fact when I informed her that I would be calling corporate headquarters for the treatment that my daughter and I received while visiting the Greenville store, her reply to me was “whatever, I don’t care what you do. “ I will stop now, this truly is only half of the story, it takes an even worse turn when the GM calls me and tells me she will view store cameras and get back with me the next day. Of course, you guessed it, I had to call her back, and after a very very unprofessional performance by this GM I am pursuing different action. I didn’t ask for money back, gift card, merchandise etc.. I only ask that my daughter receive an apology for the discrimination and humiliation that she was made to feel by this manager. I was told by the GM, and I quote, “Well, that ain’t gonna happen.” I shop very frequently at the Morehead City Ulta, and I have never experienced anything but great and friendly service there.

Everyones always friendly and nice and helpful. The only thing negative I could say about the Ulta store is that its always hot in there. 🤣

I love this store

This was by far the worst ulta I’ve ever been to. They didn’t have ANYTHING I was looking for in stock, when I went to check out the lady was not personable whatsoever and was rude. I will not be coming back.

At this point, most stores who expect people to wear a mask are offering a disposable as you enter. It is mandatory you wear one here, but you must bring your own. They have zilch!

The sales person that helped me was 100% awesome she made me feel comfortable with with purchase and her suggestions were great.

Ulta staff...you work in a glorified drugstore. You are rude and unprofessional. You do not work in a high end upscale boutique nor does your multi colored hair and tattoos reflect class. Managers. The Greenville location must have a prerequesite in your job description to be a total *****to customers from all walks of life. You have high employee turnoverfor a reason. People just go to Target.

Always friendly and fast service

I just had my wedding makeup trial with Eva at Ulta (Greenville, NC). I showed her a picture of what I want my makeup to look like and she did an incredible job. She was so sweet & nice. I’ll definitely recommend going to Ulta and ask for Eva to do your makeup..

This layout is a little bit confusing but not the worst that I’ve seen. Staff is somewhat helpful and tend to be chatting among themselves but are very friendly. Best makeup store in town though!!

I dont know if it me or what I like they are very racist. About a year ago I when inside the store I felt unwanted at the start so I left. Not to long ago about 30minutes I was front of the store and I have to call in order to purchase. I ask the lady can she bring the nail kit so I can see how it look she told me no so I told her dont worry about it my money is good...

They have a lot of clearance items right now.

Never been to a ulta with bad staff. So friendly, great service, even with no makeup they treat you like your a big deal Mua unlike Sephora

If you need your brows done, Jamie is THE BEST!

Knowledgeable staff. Needed a different type of coverage from It cosmetics. The one I was using did not cover areas of increasing redness on my face. Was prepared to make a change in make up if I had to until the staff member showed me three levels of coverage were available. Found the right coverage from It perfect for the redness on my face. Enjoy the benefits from using this makeup and pleased could remain with the product of my preference.It was about closing time but the young lady did not show a sense of urgency. Seemed prepared to continue meeting my needs.I appreciated her concern and care.Many thanks to her genuine assistance.B. Harrell

Would nicer to find one more item I really wanted.

The store is packed with plenty of product options. If you know what you want, its easy to shop. If help is needed, it can be frustrating. I rarely recognize an associate from a prior visit so I assume turnover is high (Benefit salesperson excluded), resulting in associates lacking the knowledge to provide quality service. Product selection & quality is good. Prices are reasonable prices on sale items or deals if you can buy in volume (buy 2, get 1, etc.) & use store coupons.The Benefit salesperson was less than helpful, more focused on filling a display than assisting this customer with product education & selection. I had thrown away all my old products (from before a lengthy illness) & was ready to buy a complete line of skin care & make-up with a generous gift card. Even saying this didnt shift the focus of the salesperson for more than 2-3 minutes. She helped me choose a foundation color then pointed to the mascara options, returning to her display. I also picked up primer I knew I liked from years ago, but left with 3 items & a nice balance on my gift card to use later on hair products, most likely.

I can always find what Im looking for and more. Prices could be better, but my coupons help.

I witnessed a young cashier named Delaney masterfully balance the needs of one with the needs of many while leaving no one under served. She kept her cool in a high pressure situation and was able to administer courtesy and professionalism to us all!

I go here out of necessity and while they have a great selection, it always seems they are out of stock for the product I go in for. It has happened to me many times now. I went specifically in for an item that they did have and when I got home the person helping me must have given me the wrong item. I went in for a mauve lipstick and when I asked for help she said she gave me the right one, but when I got home I had a ruby red lipstick. I was very frustrated to say the least.

The staff here is very friendly and helpful, I come here a lot to get little things for makeup :)

I had a great interaction with a new rep at the Greenville store. Her name starts with an M, but it escapes me at the moment. I had several other reps that walked past and never engaged. I looked confused, yet no one stopped to ask. Only her. I wish Id gotten her name. She was so new that the manager did not even remember her name. Just that it started with an M. So i did let her manager know. Just could not get her name.Anyway, she was knowledgeable, did not rush me, and answered every question I had. I was most grateful.

Really nice people but Ive gotten my hair cut by 3 different people 3 different times and they have all messed up my hair leaving big gaps between layers so I have different noticeable lengths. I tried to get my hair dyed a light/medium ash brown and my hair is black! $100 down the drain. The stylist asked how I liked it and I said it was a little more dark than I wanted, she replied it looks great 😐

Visited a week ago and again today. I love Ulta, but this location never seems to have the special extras youre supposed to get with advertised purchases. Sure, sometimes they offer a replacement, but Im often buying something because of a specific extra.

I called to ask about the status of the Jefree Star collection items in this particular store on Evans Street. The first girl who answered the phone was very nice but unhelpful. She put me on hold, where after about 3 minutes, a woman who I assume was the manager answered. She was extremely rude, and acted as if the question was interrupting something more important she had going on. She was short, snappy, and rude. 10/10 would recommend going to check the status of items in person or online rather than calling the actual store, and I’m sure the staff there would recommend the same, as to not interrupt or irritate them.

I left Ulta May of 2019 requarding false aquizations. 9 months later a manager texted and cursed at me and was very unprofessional. This needs to stop now. I am tired of being harrassed. I am finished with them. Why do they continue to keep such employees? How do they keep their position is beyond me. Does Ulta just not care who is representing the company?

Ulta is a Ladies candy store. Goodies galore, BUT not all locations are EQUAL. Diverse inclusive communities tend to be properly Stocked & people of diverse ethnicities find pleasurable experiences. Greenville, NC location is Ideal if you enjoy being profiled & find inconsistencies in honoring the rewards!

Went in for a hair appt and met Lindsey. She was very friendly, professional and gave me a great style. I will definitely book with Lindsey and recommend her if you are looking for a hairstylist. Thanks Lindsey!

Very helpful sales associates.

I absolutely love makeup and Ulta always come thru. They are having a great sale right now. I went in to get my brows done but ended up meeting an employee that made me fall in love with Pür foundation stick. My skin looked flawless! Clean, employees looked the part and were very helpful, a delight and professional.

My friend was able to buy drag makeup there.

Can never get any help when you go into the store. The manager is rude, unprofessional and cussed in front of customers. Something needs to be done about this lack unprofessionalism at this location.

The store itself is nice but the customer service is not. I asked a lady a makeup question and she was very rude and seemed like I was wasting her time. Will just order online the employees are not helpful.

Just in case anyone is expecting great customer service at this location - Greenville, NC - DON’T. It’s a small store, & they have tons of product, which is great. However, they are lacking in customer service.Today I went in to look for a new product. On Ulta.com it said ‘In Stock’ at this location (& trust me I understand that inventory systems may not be 100% accurate). The first person I asked was a specialist for a different brand. She was SO SWEET, & tried to help. When she couldn’t help she suggested I go up front to see if it was up there since sometimes they place new products at the front, or maybe someone up front could assist me. So I looked around a little more to try to find it, then went to the front to ask. I politely asked about the lipgloss, & before the associate (50 something lady with curly shoulder length dark hair) even looked around, or checked the warehouse, or their inventory system, she said that (online) an item can say ‘In Stock’ at that location, but it doesn’t mean anything. She said, “It means that it can be at a bigger store..but it’s not at this one.” So I said, “So you’re telling me that when an item says it is in stock in a particular store, that just means it can be in stock at ANY Ulta location?” (Like at any of their 1,000 stores...) She didn’t answer my question, but she responds with, “We can do store-to-door.” No thanks, I will order online on my own or go to Sephora just so that location doesn’t get credit for a sale they didn’t want anyway. I will never go to this store again. It also makes me wonder how many other people they don’t help & sales they don’t get because of it.

Im not from the area but Ive been in Ultas located in multiple states. This is by far the smallest one Ive ever been in. They were missing a few products, because of it. I went there for a too faced primer and they dont sell it. So I started checking out their other high end displays.. Almost all of them were missing products I can easily find at larger stores. It was a bit frustrating.

They SAVED my hair! I had box bleached it because ya know sometimes.... Idk it was a choice. It didnt bleach evenly and it looked like I did it myself. We stopped here to see if I could buy a glaze to cover it. The stylists saw me and convinced me to let them fix it up. Jessie did a great job and it still looks great 3 weeks later! They made sure they were helping me get the lowest price but the best treatment for my hair! Even though I looked like an idiot, I didnt feel judged and had a great time talking with Jessie. 10/10 would go back for hair styling

Nice staff. I went for NYX products, specifically a kohl pencil but it appears all make up companies have quite making them ? Really weird. But great place overall

Twice now ive driven out of my way to this location to do a return and was told by the general manager that with online returns they dont give back tax. (which is illegal) I did end up getting my taxes back, but it really seems like this location does not know the policies. I am fortunate enough to know they cant just keep my tax money, but i fear someone else may just accept their response. i go to at least 4-5 other ulta locations and they always take care of everything with ease, grace and knowledge. if you dont know an answer its best just to say so instead of misleading a customer.

I come here to get my hair cut every six weeks and they always do a fantastic job. I would highly recommend getting your hair done here.

I hate this store!!They are always out of most popular items it seems as though they would know to order double of high demand items I have yet to see a fully stocked shelf. If youre a brown skin girl dont bother shopping in store Im sure they will not have your shade and please do your homework before shopping because staff wont be any help on product information. The only reason I still shop Ulta is for the rewards and they now carry Mac.

Today was my first time coming here the the two ladies I spoke to were very helpful I didnt like the cashier I had it was as if she didnt want to ring my things up.

I feel so sad for the employees at ULTA Beauty. I worked at ULTA for 6 years andThere were only 2 of us left that was originally hired, myself and Tammy Boone. We have seen employees come and go including GMs but we were very dedicated to Ulta until one day I had enough! I was approach again with aquizations for the last time The GM, Savannah and DM, Kelly always conspiring against you unless you wanted to be a part of the backstabbing, lying, and so on. I was taken out to eat by a mngr. after I quit because she felt so bad about what happened, But she didnt want Savannah to know because she said other mngrs. would give her a hard time. So sad isnt it. Talking about controlling people. Well what goes around comes around, one day. It will catch up with you! Good luck to all ULTA employees.

I love theres a store i can go to for just make up. And have plenty of it and a lot of stuff other places dont. But i had a gift card and went to look for the foundation i use and they didnt have my shade. Grant it is a new shade but even Walmart had it. I expect better from ulta.

Drove over an hour to get to Ulta. Was highly excited to purchase many items since this is the closest one to me. I couldnt find help when needed and when I did it was very rushed as if I was a burden. Needless to say, I left the store empty handed and dont plan to make return visits. Customer service is everything and here it must not be a proity.

This Ulta employs the nicest employees Ive met in a beauty supply store. Usually at any other Ulta, the employees are judgemental or they ignore you. At the New Bern Ulta, they are friendly and helpful.

Stacey is the best, gave me the best recommendations. She is an entire life saver and I wouldnt recommend shopping anywhere else.

Wide variety of makeup and hair products. Love the brow bar for eyebrow waxing.

Cora apparently was having a bad day, otherwise would get a better rating. She ruined my wife’s experience today. We had to make an exchange and a purchase the scoffing and attitude made us want to shop elsewhere.

Very nice and very professional ladies

Temperature is very uncomfortable...and testers crudy. Not but one cashier waiting on guest but lots trying to check out. Notice tattoos on staff, including mngt. Merry unprofessional. I will not ever shop there again!: Staff changes continuously. Poor mngt obviously

I usually shop there and staff is friendly and helpful but the few times I have been there after painting my house in leggings and tee shirt hair a mess paint stained I began to realize. The staff are snobby and value people by the way they are dressed. Disapointed with them!

If you go to get your hair done at Ulta, request Helen. She did AMAZING on my hair.

Half the staff is great... Other half are just work their jobs. Nothing outstanding... But nothing horrible. Store is almost always a little messy.

Great products and attentive associates. Pricy on some items but service is top notch.

Great store. Tons of products. Very up to date.

Love the products! Some of the employees are not too familiar with the products the store carries, but I know my way around the makeup aisle so didnt bother me much.

Its beginning to be their busy season, at noon today was a perfect time to go!

Sales staff was knowledgeable and helpful! I was able to find everything I needed with their assistance.

Has almost everything you need at reasonable prices.

Awesome help today thanks Cynthia over at make up today.. Greenville NC store

Friendly, knowledgeable staff. And its super easy to find all beauty needs!

Nice place you can find everthing for care and beauty with good price

All your beauty needs in one place

Love it. Very clean and everything is in a place. Good customer service very polite and helpful

Terrible service. Had hair dyed here and it was supposed to be brown but came out orange. Service is slow. I have visited several times and the product I’ve needed has been out. Not very helpful as far as make up suggestions go. Slow service all around.

Always great selection of all your beauty needs plus in house salon.

Great place to get your hair done. Staff is professional and friendly. Products always stocked.

The last visit the girls were a bit rude. I believe they were laughing at me and were making snyde remarks about me to each other. Will be taking my business else where.

One of my lipglosses looks suspicious. It has the plastic on it like its no but I just lifted and it came open with the wrapping still on it like it had been opened before and when I hold it to the right its not as full as the other one...

Some of these reviews are Christopher & some (me) Amber. Im sure there are plenty of others out there who know what its like to go in and not want to leave lol I end up with more than I go in for every time. This is one of the few places that my husband doesnt want to go with lol. They have everything from hair products and tools to lotions cologn makeup (best they have barminerals and now MAC!!! And so many other brands) & always someone there to help you always so nice will help you finding your shades and coverage you want and will professionally do your makeup you can also get your hair done here. and they have a great rewards and earning points is so easy. Love love love ulta!

Staff act like they dont want to help you.Not a very friendly environment.

They have a large assortment of makeup. Great place!!!

Customer service is lacking, both in willingness to help and attention provided to customers during transactions.

Love shopping here great range of products!

Awesome 👍👌

Great place to shop.

Ive been a platinum ulta member for years now! I love the products and deals that I get shipping at ulta

Lots of variety, my wife loves it.

Love how Lindsay does my hair she is great at color and cuts

The staff made me feel as if I was not wanted in there store and after I had expressed I did not want any help. The same lady kept asking me if I need help and she would stand where she could stare at me like I was trying to steal or something. I think I will try going to another ULTA or not going at all. I will be letting everyone I know to stay away from that store.If this is how they treat Black customers then maybe they should hang a sign that says NO COLOREDS and be done with it.

This location is ok sometimes. Unless I really need a particular product. I will utilize the only store or just go to Sephora. The lines at this location are disorganized most of the time. Employees not that helpful either.

All in place. Great variety of beauty products!

Great atmosphere and service!